{"id":8718,"date":"2025-12-04T16:39:28","date_gmt":"2025-12-04T07:39:28","guid":{"rendered":"https:\/\/www.truedata.co.jp\/blog\/?p=8718"},"modified":"2025-12-04T16:39:32","modified_gmt":"2025-12-04T07:39:32","slug":"news20251204","status":"publish","type":"post","link":"https:\/\/www.truedata.co.jp\/blog\/products\/shop\/news20251204","title":{"rendered":"\u3010\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u30b5\u30df\u30c3\u30c82025\u767b\u58c7\u8005\u304c\u89e3\u8aac\u3011\u5206\u65ad\u3055\u308c\u305f\u8ca9\u4fc3\u3068\u5e83\u544a\u3092\u30c7\u30fc\u30bf\u3067\u3064\u306a\u3050\u3001True Data\u306e\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u6226\u7565"},"content":{"rendered":"\n

True Data\u306f2025\u5e7410\u67088\u65e5\uff08\u6c34\uff09\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u308f\u308b\u30ad\u30fc\u30de\u30f3\u304c\u96c6\u3046\u6ce8\u76ee\u306e\u30a4\u30d9\u30f3\u30c8\u300cRetail Media Summit 2025\u300d\u306b\u767b\u58c7\u3057\u307e\u3057\u305f\u30022\u65e5\u9593\u30672,000\u4eba\u4ee5\u4e0a\u304c\u96c6\u307e\u308b\u3053\u306e\u30a4\u30d9\u30f3\u30c8\u306b\u3001\u5f53\u793e\u30c7\u30fc\u30bf\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e8b\u696d\u90e8\u30c7\u30b8\u30bf\u30eb\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u30b0\u30eb\u30fc\u30d7\u9577\u306e\u53e4\u6cc9\u5f70\u304c\u767b\u58c7\u3002\u682a\u5f0f\u4f1a\u793e\u535a\u5831\u5802\u3001\u82b1\u738b\u30b0\u30eb\u30fc\u30d7\u30ab\u30b9\u30bf\u30de\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u682a\u5f0f\u4f1a\u793e\u306e\u62c5\u5f53\u8005\u3068\u3068\u3082\u306b\u30ea\u30c6\u30fc\u30eb\u30c7\u30fc\u30bf\u306e\u65b0\u305f\u306a\u6d3b\u7528\u6cd5\u306b\u3064\u3044\u3066\u8a9e\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

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\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u71b1\u6c17\u3068\u8ab2\u984c<\/strong><\/h2>\n\n\n\n

\u2500\u2500\u300c\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u300d\u3068\u3044\u3046\u8a00\u8449\u304c\u6d78\u900f\u3057\u3066\u304d\u307e\u3057\u305f\u306d\u3002\u30a4\u30d9\u30f3\u30c8\u306e\u611f\u60f3\u306f\uff1f<\/strong><\/p>\n\n\n\n

\uff08\u53e4\u6cc9\uff09\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u306f\u6025\u901f\u306b\u95a2\u5fc3\u304c\u9ad8\u307e\u3063\u3066\u304d\u3066\u304a\u308a\u3001\u5927\u304d\u306a\u696d\u754c\u30a4\u30d9\u30f3\u30c8\u306e\u30c6\u30fc\u30de\u306b\u3082\u53d6\u308a\u4e0a\u3052\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u305d\u3093\u306a\u306a\u304b\u3067\u300cRetail Media Summit\u300d\u306f\u3001\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u9818\u57df\u306b\u7279\u5316\u3057\u305f\u5927\u5909\u30e6\u30cb\u30fc\u30af\u306a\u30ab\u30f3\u30d5\u30a1\u30ec\u30f3\u30b9\u30a4\u30d9\u30f3\u30c8\u3067\u3059\u3002\u5c0f\u58f2\u696d\u3092\u4e2d\u5fc3\u306b\u3001\u30e1\u30fc\u30ab\u30fc\u304b\u3089\u79c1\u305f\u3061\u306e\u3088\u3046\u306b\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3059\u308b\u4f01\u696d\u307e\u3067\u3001\u3042\u3089\u3086\u308b\u30d7\u30ec\u30a4\u30e4\u30fc\u304c\u5168\u54e1\u96c6\u5408\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

\u30a4\u30d9\u30f3\u30c8\u521d\u65e5\u306b\u5b9f\u65bd\u3057\u305f\u79c1\u305f\u3061\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u30c6\u30fc\u30de\u306f\u300c\u65b0\u305f\u306a\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u6d3b\u7528\u6cd5\u3000\uff5e\u30d6\u30e9\u30f3\u30c9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u30ea\u30c6\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff5e\u300d\u3002\u5e83\u544a\u4ee3\u7406\u5e97\uff08\u535a\u5831\u5802\uff09\u30fb\u30e1\u30fc\u30ab\u30fc\uff08\u82b1\u738b\uff09\u30fb\u30c7\u30fc\u30bf\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff08True Data\uff09\u305d\u308c\u305e\u308c\u306e\u7acb\u5834\u304b\u3089\u3001\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u6d3b\u7528\u306b\u304a\u3051\u308b\u76ee\u7684\u3084\u52b9\u679c\u306b\u3064\u3044\u3066\u5177\u4f53\u7684\u306a\u4e8b\u4f8b\u3092\u3042\u3052\u3066\u8aac\u660e\u3057\u307e\u3057\u305f\u3002\u4e88\u60f3\u4ee5\u4e0a\u306b\u591a\u304f\u306e\u65b9\u306b\u3054\u53c2\u52a0\u3044\u305f\u3060\u304d\u3001\u79c1\u305f\u3061\u306e\u53d6\u308a\u7d44\u307f\u3078\u306e\u95a2\u5fc3\u306e\u9ad8\u3055\u3092\u5b9f\u611f\u3067\u304d\u307e\u3057\u305f\uff01\u3068\u3066\u3082\u3046\u308c\u3057\u304b\u3063\u305f\u3067\u3059\u306d\u3002<\/p>\n\n\n\n

<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u2500\u2500\u30ef\u30af\u30ef\u30af\u3057\u307e\u3059\u306d\uff01\u6025\u6210\u9577\u3057\u3066\u3044\u308b\u9818\u57df\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u304c\u3001\u3069\u306e\u3088\u3046\u306a\u8ab2\u984c\u304c\u89e3\u6c7a\u3067\u304d\u308b\u306e\u3067\u3057\u3087\u3046\u304b<\/strong><\/p>\n\n\n\n

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\u5206\u65ad\u3057\u3066\u3044\u308b\u300c\u30ea\u30c6\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d\u3068\u300c\u30d6\u30e9\u30f3\u30c9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d\u3092\u9023\u643a\u30fb\u878d\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u5e97\u8217\uff08\u8cfc\u8cb7\uff09\u3068\u5e83\u544a\uff08\u8a8d\u77e5\uff09\u3068\u3044\u3046\u3075\u305f\u3064\u306e\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u304c\u76f8\u4e57\u52b9\u679c\u3092\u767a\u63ee\u3057\u3066\u3001\u305d\u306e\u52b9\u679c\u3092\u4f55\u500d\u306b\u3082\u9ad8\u3081\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002\u305d\u306e\u30ad\u30fc\u306b\u306a\u308b\u306e\u304c\u3001\u3059\u3079\u3066\u306e\u65bd\u7b56\u306e\u571f\u53f0\u3068\u306a\u308b\u30c7\u30fc\u30bf\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306a\u306e\u3067\u3059\u3002<\/p>\n\n\n\n

\u30c7\u30fc\u30bf\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u53ef\u80fd\u6027<\/strong><\/h2>\n\n\n\n

\u2500\u2500\u30c7\u30fc\u30bf\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30de\u30fc\u3067\u3042\u308bTrue Data\u304c\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u3053\u3068\u306f\u3001\u307e\u3060\u3042\u307e\u308a\u77e5\u3089\u308c\u3066\u3044\u306a\u3044\u306e\u3067\u306f\u2026\u7c21\u5358\u306b\u6982\u8981\u3092\u6559\u3048\u3066\u304f\u3060\u3055\u3044\u3002<\/strong><\/p>\n\n\n\n

\uff08\u53e4\u6cc9\uff09True Data\u306f\u3001\u5c0f\u58f2\u696d\u304c\u8cfc\u8cb7\u30c7\u30fc\u30bf\uff08ID-POS\u30c7\u30fc\u30bf\uff09\u3092\u5b89\u5fc3\u5b89\u5168\u306a\u74b0\u5883\u3067\u6d3b\u7528\u3057\u3001\u69d8\u3005\u306a\u5206\u6790\u3084\u65bd\u7b56\u52b9\u7387\u5316\u3092\u5b9f\u73fe\u3059\u308b\u30ea\u30c6\u30fc\u30ebDX\u30b5\u30fc\u30d3\u30b9\u300cShopping Scan\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300d\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u3088\u308a\u3001\u5c0f\u58f2\u696d\u306f\u3001\u81ea\u793e\u306e\u8cfc\u8cb7\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u305f\u308a\u30e1\u30fc\u30ab\u30fc\u306a\u3069\u306e\u53d6\u5f15\u5148\u3078\u958b\u793a\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u306b\u52a0\u3048\u3001AI\u3067\u304a\u5ba2\u69d8\u305d\u308c\u305e\u308c\u306b\u6700\u9069\u306a\u30af\u30fc\u30dd\u30f3\u3092\u51fa\u3057\u5206\u3051\u305f\u308a\u3001\u8cfc\u5165\u78ba\u7387\u306e\u9ad8\u3044\u304a\u5ba2\u69d8\u306b\u7d5e\u3063\u3066\u5e83\u544a\u3092\u914d\u4fe1\u3057\u305f\u308a\u3068\u3001\u30c7\u30fc\u30bf\u306b\u3082\u3068\u3065\u3044\u305f\u7d71\u5408\u7684\u306a\u65bd\u7b56\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

<\/p>\n\n\n\n

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\"\"<\/figure><\/div>\n\n\n\n

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<\/p>\n\n\n\n




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